Top 3 on Your Mobile
Although some mobile casino sites can be quite similar, they generally have their own positives and negatives when it comes to compatibility, quality of games, and visual design. Here are a number of impressive mobile sites for you to experience:
mFortune offers one of the best mobile casino experiences in the biz. Play their nice selection of games with up to £10 no deposit bonus – and keep what you win! Then, your 1st deposit is up to 200%!
18+ New players only. 20x wagering requirement. Expires after 7 days. Max withdrawal from bonus winnings £50. T&Cs apply, BeGambleAware.org
Join the fleet! Lucky Admiral gives you a chance to spin & win up to 500 FREE spinson Starburst & other smashing slots!
See website for terms and conditions.
UK players only
PocketWin offers up to £10 no deposit bonus, and as much as 200% free on your first deposit!
18+. New players only. Up to £10 bonus credit and up to 200% first deposit match available via Feature Game. Deposit match available after first deposit. Max bonus £100. 40X wagering requirement. £10 bonus credit 7 days expiry. Deposit bonus 30 days expiry. Max withdrawal from up to £10 bonus winnings is £50. T&Cs apply, BeGambleAware.org
From the advent of smartphones and tablet devices, followed by their rapid development, the variety of mobile applications and websites for those devices has grown considerably. Another pivotal factor in the rapid uptake of devices has been the development of mobile web connections, including 3G, 4G, and Wi-Fi. The on-going quality of mobile technology is simply astonishing.
In turn, mobile casino gaming has become one of the areas that has grown at pace with mobile devices. Over the past few years, most major online casinos (like the ones reviewed by our site) have launched mobile platforms to allow their players to gamble on the move. Leading mobile developers include the likes of Microgaming, NetEnt, and Playtech, with additional smaller software providers also contributing creative games.
You can really notice the difference in quality between platforms supporting HTML5 and those that don’t. To summarise, HTML5 ensures that all players can access the casino so as long as their web browser supports HTML5. This prevents the need for developers to create specific apps to accommodate the various mobile operating systems. Older casino websites that wish to remain competitive in the market must update their software platforms without delay, as new operators are entering every month.
With approximately a third of UK adults using a smartphone for making a mobile purchase, all leading casino software developers are building mobile compatibility into their digital products because they simply can’t afford not to. There is huge potential for attracting players on those devices, and now tablets provide yet another platform. Mobile is the undeniable next step in the evolution of the online casino market.
Historically, casino sites catered to users with Apple devices. The strategy was once to develop Apple iOS-dedicated apps that were not compatible with Android devices. Over the past few years, however, Android emerged as the leading player. Again the developers responded by creating dedicated apps.
This created a problem, though, as developers realised they couldn’t continue to create apps for specific software platforms. As a solution, the logical response was to return to playing in web browsers. HTML5 was spearheaded by Microgaming, NetEnt, and Playtech as a way of ensuring that all devices compatible with that software could access the mobile games. However, there are still instances were sites will favour Android and Apple users.
New and Improved Devices
The reason why Android emerged as the dominant operating system was because multiple smartphone and tablet manufacturers could depend on it as a shared system. Users can enjoy Google’s own Nexus devices, but other companies weren’t left behind: Samsung rose to become the early leader, with HTC and then Sony making up ground in recent years. The average consumer can shop around on those manufacturers to find low cost deals or premium products that go beyond the standardised offerings of Apple.
Incredibly, Amazon is the latest player to enter the Android realm. After spending several years perfecting the development of Kindle e-readers, Amazon was able to seamlessly transition into engineering tablet devices. The first step was to develop the Kindle Fire HD, which then smoothed the way for a smartphone version launched in 2014. Kindle users can now access mobile sites that are designed on HTML5 software.
Meanwhile, Microsoft had to purchase Nokia just to keep its Windows Phone alive. At a time when other manufacturers are gathering together to compete against Apple, Microsoft is going it alone. The result is that Windows phone users will have very few mobile sites and applications at their disposal.
As of autumn 2014, Apple has progressed on to yet another generation of iPhone. Customers from all over the world are now purchasing iPhone 6 and iPhone 6 Plus smartphones, the latter of which is a larger model to resemble Samsung Galaxy “phablets”. A larger iPhone will make it easier for players to see the screen and access their games.
Social Games for Real Money
Millions of people now access social casino games across devices and via Facebook. At present, developers depend on Facebook because it connects players with their friends in an incredibly efficient manner. This is precisely how Zynga has drawn in millions of Facebook users to experience its FarmVille, CastleVille, and CityVille games. In response to this success, Zynga has agreed to a deal with bwin.party that is expected to see the former finally kick-start a real-money social gambling industry.
The major stumbling block, though, is that Facebook is a US-incorporated company. This is a problem because online gambling is illegal across the vast majority of US states. Therefore, only open countries like the UK have been encouraging Facebook to approve of social media gambling. This has led to the development of Bingo Friendzy, which is a real-money bingo format developed by Gamesys. Similarly, Paddy Power has been permitted to offer social sports betting. However, it is taking forever for Zynga and other social developers to make the transition. Try to be patient – it’s sure to happen eventually!